For Bayer’s 150th Birthday celebrations we created and executed a calendar full of activations throughout the year. We launched an airship from Sydney’s iconic Centennial Park with events for staff as well as an event hosted by the German Chamber of Commerce.
Over 1200 employees and their partners came to celebrate 50 years of AstraZeneca in Australia at Acer Arena…and what a night it was. The venue was themed to reflect the 50th Anniversary logo Loulaki Blue had designed for all the promotional material associated with the occasion and the sound and light show was second to none. Guy Sebastian, and the cover band, had the dance floor jumping until midnight.
Raising community awareness of one of the fastest growing diseases in Australia is an important brief. With a limited budget Loulaki Blue developed a comprehensive strategy that included an event designed to attract community and media attention. The end result was a lot of fun and critically yielded the equivalent of approximately $60K worth of media coverage with 2 live crosses to Mel and Kochie and the Sunrise team.
Loulaki Blue have produced numerous events for Lloyds International. The size, venues and programs/content for these events have varied to suit the objectives, desired tone, audience and budget but all of them have been a huge success!
This annual Rabobank event showcases those people who have shown outstanding leadership qualities and attributes in the rural sector. It is an event that attracts key opinion leaders from agribusiness and the rural industry in Australia and globally, and it is important that the evening is a seamless and elegant affair. Loulaki Blue produced all aspects of the evening.
For Bayer’s 150th Birthday celebrations we created and executed a calendar full of activations throughout the year. We hosted an interactive exhibition at Sydney’s Horden Pavilion for a week with events for staff, school students as well as the general public.